No Substitute for Sense

• Posted on June 28, 2011June 28, 2011
• by Karen Fayeth
• 2 Comments

As I’ve been fighting the demon of lactose intolerance, lately I’ve been sampling several different milk alternatives.

Soy, hemp, almond, grain, etc. All of ’em.

The one thing they have in common in the strongly worded admonition on the side of the container that the product shouldn’t be used as a substitute for baby formula.

All because of that one couple who fed only soy milk and apple juice to their baby, and the baby died.

So I’d been thinking about just this very topic recently when lo and behold, my friend NewMexiKen posted this today (from a 1956 Life Magazine):

Via The Consumerist, click image for full story.

From the ad copy: “For a fact, you can even give this sparkling drink to babies—and without any qualms. Lots of mothers do just that!”

Faboo! Sort of reminds me of the old family scrapbook I have where my grandparents wrote down the formula to feed their first baby. The recipe is Karo syrup and milk. My Aunt turned out fine, so I guess it was ok.